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Virginia Yapp
Byrdie Beauty Lab
Crafted copy and helped define voice for Byrdie Beauty Lab, an experiential execution Clique held in Los Angeles in May 2018. Collateral included the site landing page, email newsletters, Byrdie.com stories, banner ads, on-site signage, and social copy.

Street Style Cinema

Crafted copy and helped define voice for Street Style Cinema, an experiential execution Clique and The Grove co-presented and organized in Los Angeles in July 2018. Collateral included email newsletters, Who What Wear stories, banner ads, on-site signage, and social copy.
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